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Manager, Brand Marketing & Insights

This is a unique role best suited to a candidate with a split personality: part data geek and part creative genius. In a given day, this candidate may bring their awesome insights to a brainstorm and inspire a branded content program, create a campaign to promote The Atlantic at advertising agencies nationwide, help field a custom research study that lands press, save the day for a Sales Director in need of an extraordinary presentation.

Responsibilities:

  • Write and aid in designing unique marketing collateral that increases The Atlantic’s visibility across the advertising community
  • Aid the Sr. Director in executing custom research studies
  • Work closely with sales and other marketing teams to evangelize The Atlantic brand among the advertising community
  • Run and analyze syndicated research to extract the best stories for The Atlantic (proactively and in response to RFPs)

You Are:

  • Equal parts data geek and creative thinker
  • Proficient in pulling and analyzing MRI, Comscore, and Google Analytics data
  • Familiar with custom research studies
  • A voracious fan and consumer of great journalism

Your application will stand out if:

  • You have professional experience working in a brand marketing/insights role
  • You have outstanding writing and presentation design skills

 

Atlantic Media Values:

Across Atlantic Media, generally, the firm looks for two “pillar gifts” in its candidates.  In all of us, these are more aspirational than actual, but they are central in our intentions.

  • Force of Ideas: At the center of Atlantic Media work are the ideas within our writing. We believe that ideas – to the good and not – have consequence. Our highest work is bringing rigor, insight, intellectual honesty, to that ultimate purpose of separating the bad from the good, giving voice, argument, and flight to the latter.
  • Spirit of Generosity: Atlantic Media seeks in its ranks a spirit of generosity – a natural disposition in each colleague toward service and selfless conduct. Atlantic Media writing should be cut from the same cloth – critical on the merits but informed by charity and forbearance in measuring motive and personal character.


 

Atlantic Media is an EOE of Minorities/Women/Vets/Disability.



 

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