View Our Website View All Jobs

Manager, Marketing Analytics

About Government Executive Media Group:

Government Executive Media Group (GEMG) is Atlantic Media’s B2B division focused on public sector innovation. Known as one of the fast-growing B2B digital media companies, GEMG’s brands include Government Executive, Nextgov, Defense One and Route Fifty, all of which now hold market-leading positions in their respective sectors. GEMG clients are composed of Fortune 500 companies, who engage with GEMG to create cutting-edge marketing programs across digital, events, research, and custom content.

The Audience Marketing Analyst will work with a fast-paced team with a scrappy attitude and a love for data-driven and creative marketing. You will create digitally-savvy and targeted strategies to grow the readership of our publications.

Responsibilities:

  • Run data-driven marketing campaigns to reach target demographics
  • Dive into audience data to discover insights that will help shape our promotions and editorial vision
  • Be an analytical and creative partner for our editorial and product teams to grow our audiences and reach across platforms
  • Passionately make data-driven decisions to consistently grow our audience database and traffic

Characteristics of the ideal candidate:

  • Love data and digging into vast amounts of behavioral and demographic data
  • Strong analytical skills and strategic thinking
  • Be a creative problem-solver
  • Entrepreneurial spirit, track record of initiative, and ownership of work
  • Creativity and a high degree of organization skills
  • Interest in national affairs, politics, business and government
  • Bachelor’s degree required

 

Atlantic Media Values:

Force of Ideas:  At the center of Atlantic Media work are the ideas within our writing.  We believe that ideas – to the good and not – have consequence.  Our highest work is bringing rigor, insight, intellectual integrity, to that ultimate purpose of separating the bad from the good, and giving voice to the latter.

Spirit of Generosity:  Atlantic Media seeks in its ranks those with natural disposition toward service and selfless conduct.  Atlantic Media writing should be cut from the same cloth – critical on the merits, but informed by charity and forbearance in measuring motive and personal character.

 

Atlantic Media is an EOE of Minorities/Women/Vets/Disability.

Read More

Apply for this position

Required*
Apply with Indeed
Attach resume as .pdf, .doc, or .docx (limit 2MB) or Paste resume

Paste your resume here or Attach resume file